Find your joy and share them with Ho Jeng AR!
In collaboration with Google, we developed an immersive adventure to spread joy across Hong Kong. Ho Jeng AR is a mobile app that features a fun AR experience that encourages people to find joy around themselves, and forward it to the city.
To start the experience, users search for everyday objects and symbols that represent the city’s vibe. Our AI will automatically detect certain types of joy, identify, and pair it up with one of the six joyful characters which users can enjoy playing and interacting with.
Equipped with AR technology, our app allows users to bring the characters to their surroundings to create an augmented world of joy. The more you play with them, the more points you get. Sum the score up and earn surprise rewards from merchants and partners across the city!
Download the application on your mobile at https://www.hojengar.com/.
Let’s spread joy!
Concept: Google Hong Kong
UX & UI design: Sennep
Character animation: Animade
App development: bit.studio